OUR FOCUS

We hope that we can inspire, motivate and help others make right driving decisions

To educate the public on the dangers of impaired driving through programs, campaigns and events.

To provide programs, events and resources that will keep our roadways, drivers and passengers safe from impaired drivers.

It takes an entire community to make a difference. Once that community is formed, anything can be achieved. 

The 24/7 Movement: Honoring a Legacy, Changing Lives


On Christmas Day 2022, tragedy struck the Dillard family when Dustin and Brittany Dillard, both 33, along with their three young sons, were hit by a drunk driver while on their way to a final Christmas celebration with loved ones. Dustin and Brittany were killed instantly, and their sons—ages 2, 4, and 7—were critically injured. By God’s grace and the lifesaving efforts of first responders, the boys survived and are now being raised by their grandparents, Matt and Terri Dillard.


Out of this heartbreaking loss, The 24/7 Movement was founded by the Dillard family and friends with a clear mission: to reduce and prevent drunk, drugged, and distracted driving. Over the past 24 months, with the support of the Bradley County and Cleveland community, we have worked tirelessly to honor Dustin and Brittany’s memory by educating and empowering others to make safe driving choices.


Together, We’re Making a Difference:


  • 15 community and church presentations sharing our story
  • 28 TV, radio, and news interviews/press events
  • 9 scholarships awarded, totaling $16,000
  • 3 high schools (Walker Valley, Bradley Central & Cleveland) assisted in developing safe driving programs, with equipment funded totaling $90,000
  • 30 school assemblies impacting 20,000 students (Bradley Central HS, Boyd Buchanan HS, Central HS, Cleveland HS, Copper Basin HS, East Hamilton HS, East Ridge HS, Hixson HS, Lee University, Lake Forest MS, Meigs County HS, McMinn Central HS, McMinn County HS, Ocoee MS, Ooltewah HS, Polk County HS, Rhea County HS, Sale Creek HS, Silverdale HS, Tyner HS, Walker Valley HS)
  • 70 educational/awareness booths and interactive stations at high schools and major community festivals
  • 1,600 people have experienced our impairment stations
  • 500 volunteers have served with us
  • 2,300 safe driving T-shirts distributed at 84 football and basketball games across 11 high schools
  • 900 safe driving pledges & I Will Not Be Silent promises
  • 2 Community-wide Safety Festivals impacting more than a 1,000 Families, Children and Seniors
  • 25 families in need, provided with car seats for their children


None of this would be possible without the incredible generosity of our donors, sponsors, local businesses, first responders, volunteers, and our local law enforcement agencies, including the Bradley County Sheriff’s Office, the Cleveland City Police and the Tennessee Highway Safety Office. Your support has enabled The 24/7 Movement to reach thousands with a life-saving message.


From the bottom of our hearts, thank you for believing in this mission. Together, we are transforming tragedy into change and working hard to make our roads safer for everyone. We are just getting started—there’s so much more to do!


Join us—together, we can save lives. To take action and support our work, click the “Take Action” tab at the top of our webpage!


Our

Programs

These are a few of our most recent programs.